This is essentially a press-post, where I drone on about the product information and details soo it could get a wee bit lengthy but if you wish to find out more about the science behind the product and understand how it ticks, then read on!
I feel, for something as fresh and new to the scene as this, it is a good idea to do a little introduction before I spam you with too-close-for-comfort images of my lips / cheeks and whatnot.
I have been anticipating this launch for awhile, since I got word about it through a hush hush super sneak preview. Even then, when it was all dressed down in unassuming lab sample tubes with the shade names printed in generic fonts and stuck on it, it ha already wow-ed me with the impressive formula and intensity.
Now that it is finally out and ready to be revealed to the world, I can’t wait to share – the information and also snaps of the product!
All that, that I am refering to is the YSL Baby Doll Kiss & Blush – an all-new dual colour play hybrid innovation.
A new beauty revolution, YSL continues on with their Baby Doll persona (p.s. Baby Doll is a famed YSL fragrance) – a representation of a cheeky, fun yet saucy YSL-sort of lass that prances about in bright spring hues yet gets serious with a sharp red pout; all this, with the help of the new YSL Baby Doll Kiss & Blush.
Deceptively candid, naturally sophisticated, always spontaneous. She confidently proclaims her infidelity to her lipstick and blush, happily giving in to the pleasure of playing a double game with a touch of luminous, matte color on her lips and her cheeks. In one flourish, she brazenly blushes, radiating a hot orange of a feverishly libertine red.
Covering the lip and cheek spectrum in 12 wearable and workable shades, the YSL Baby Doll Kiss & Blush aims to play up the YSL Baby Doll’s seductiveness, revealing new facets of her personality as easily as switching up her lip or cheek color.
Kiss Your Cheeks, Blush Your Lips
A fusion of two technologies – foundation and lipstick, this innovative new air-whipped formula (with two patents pending) combines a sensual color-diffusion complex and a blend of pigments for color harmony that perfectly compliments and adheres to both the skin and lips.
After all, we know what sometimes works for one spot on the face might not work just as well for the other. That is what makes these multi-purpose lip / cheek products so tricky to work with sometimes.
Though that isn’t the case with the airy texture of the Kiss & Blush, as it melds perfectly on lips and skin alike – a velvety soft veil with a matte luminosity that sits / blends well as a lip color or cheek blush.
AIR WHIPPED COLOR DIFFUSION COMPLEX
The secret behind the unique formula of this, from texture to pigmentation and how it works, is:
- A light-diffusing gel – a special structure that enables the formula to easily blend and evenly diffuse light for a finish that lends both a matte and yet luminious look. This highly concentrated gel creates a velvety texture that can properly carry the desire color intensity for a light-weight, yet fresh and vibrant pop effect.
- Oils and balancing powders – These ensure the comfort and long-wear of this formulation, making it feel light-weight and non-existent on the skin through the day. The color stays put while remaining matte and radiant, without the grease!
- Pure pigments enhanced with micropearls lightly tinged with pink – Maximizing the radiance of each complexion and offering a vibrant yet satin finish.
The high performance formula is matched with a unique, multi-purpose patented applicator. Uniquely designed with a hidden pearl applicator in its centre, this flexible bead helps caress the lips and cheeks in a rapid and precise manner – smoothing the color while depositing it at the same time.
The meticulously shaped tip allows for precision, giving a defined outline for the lips while the wells in the centre deposits enough colors for the cheeks, with no excess.
The 12 Match & Match Shades
Available in 12 versatile and radiant shades, these 12 airy-light playful temptations are a family of color harmonies built around the 4 emblematic YSL shades – Red, Fuschia, Orange and Pink.
According to YSL, here are how the 12 shades are categorized to suit whichever YSL Baby Doll persona you wish to emulate.
N°1 Fuchsia Désinvolte, N°2 Rose Insolent, N°3 Rose Libre
N°4 Orange Fougueux, N°5 Rouge Effronté, N°6 Rouge Libertine
N°7 Corail Affranchi, N°8 Pink Hédoniste, N°9 Rose Épicurien
N°10 Nude Insolent, N°11 Prune Impertinente, N°12 Moca Garçonne
Apart from matching your lips and cheeks with the same shade (which is the textbook way of applying makeup), YSL encourages their Baby Doll to be playful and have fun mixing it up.
The 12 Kiss & Blush shades combine endlessly to create looks that focus on contrasts. For fun and surprise, Lloyd Simmons (YSL’s International Makeup Artist) had paired together some duos for sublime color shocks that are irresistibly YSL.
Instead of just showing the names on here, I think I’ll swatch them up in an up-coming full out swatchfest with these little babies so… keep a look out for that?
Preview Snaps & Swatches
In the meanwhile, here’s a quick snap / swatch of 9 out of the 12 Baby Doll Kiss & Blush shades. These aren’t the ones I have on hand but rather the ones I previewed earlier on so while a couple of shades are missing here, I will cover those in my follow-up post!
Thank you Mag for your hand and hand-swatch!
here’s a peek at the ones that I do have on hand (hurhur, punny?) and you can expect swatches of!
These cute little polish-looking bottles really are revolutionizing the lip and cheek beauty scene. While, in a sense, this whole velvet-y smooth texture isn’t the first of its kind, or at least not too discernible from similar textures I have felt before, the fusion of the lip and cheek aspect, along with the way it works makes it so novel and cool.
It is definitely one product that would be quick to scale the rungs of cult, reaching some holy grail status akin to the almighty Touche Éclat, I’m guessing.
The YSL Baby Doll Kiss & Blush will retail for S$50 a pop at all YSL counters – launching in April or May, I’m not too certain which.
Thanks for reading and stay tuned for more pictorials of these beauties!